Privacy Policy

Last updated: 17-06-2026

Physio Experts Clinics (“Physio Experts”, “we”, “our” or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, contact us, book an appointment, use our services, complete forms, communicate with us, or interact with our online advertising.

Our website is: www.physioexperts.co.uk

1. Who we are

Physio Experts Clinics provides physiotherapy and related clinical services across our clinic locations in the UK.

You can contact us using the details below:

Email: info@physioexperts.co.uk
Phone: +44 330 133 2125
WhatsApp: +44 747 040 7704
Website: www.physioexperts.co.uk

Our clinic locations include:

  • Physio Experts Kettering

  • Physio Experts Northampton

  • Physio Experts Daventry

  • Physio Experts Bedford

  • Physio Experts Twickenham / London

For data protection purposes, Physio Experts is the data controller for the personal information we collect and use, unless we tell you otherwise.

2. Personal information we collect

We may collect and process different types of personal information depending on how you interact with us.

This may include:

  • Full name

  • Email address

  • Phone number

  • WhatsApp number

  • Postal address or location information

  • Preferred clinic location

  • Appointment date and time

  • Booking details

  • Enquiry details

  • Information submitted through website forms

  • Payment or billing information, where applicable

  • Communication history with us

  • Technical website information, such as IP address, browser type, device type, pages visited, and cookie data

If you become a patient or make a clinical enquiry, we may also collect health-related information, including:

  • Information about pain, injury, mobility, symptoms or medical history

  • Treatment notes

  • Assessment information

  • Clinical observations

  • Referral information, where applicable

  • Relevant health conditions or medication information

  • Appointment attendance history

  • Information needed to provide safe and appropriate clinical care

Health information is treated with a higher level of protection because it is sensitive personal data.

3. How we collect your information

We may collect personal information when you:

  • Visit our website

  • Fill in a contact form

  • Book an appointment online

  • Use the Amelia booking system or another booking tool

  • Call us

  • Send us an email

  • Contact us through WhatsApp

  • Send us a message through social media

  • Attend an appointment

  • Complete a patient intake or consent form

  • Use a voucher, offer or coupon code

  • Interact with our ads on platforms such as Google, Facebook or Instagram

  • Leave a review or provide feedback

We may also receive information from third parties where appropriate, such as referral partners, healthcare professionals, booking platforms, analytics tools, advertising platforms or payment processors.

4. Why we use your personal information

We use your personal information for the following purposes:

  • To respond to enquiries

  • To manage appointment bookings

  • To provide physiotherapy and related clinical services

  • To assess patient needs and provide suitable treatment

  • To communicate with you about your appointment

  • To send appointment confirmations, reminders and follow-ups

  • To process payments or invoices, where applicable

  • To manage offers, vouchers or coupon codes

  • To maintain accurate clinical and administrative records

  • To improve our website and services

  • To manage our business operations

  • To comply with legal, regulatory and professional obligations

  • To handle complaints, disputes or safeguarding concerns

  • To send marketing communications where permitted

  • To measure and improve the performance of our advertising campaigns

5. Lawful basis for using your information

We only use personal information where we have a lawful basis to do so.

Depending on the situation, we may rely on one or more of the following lawful bases:

Contract

We may process your information where it is necessary to provide services you have requested, such as booking and attending an appointment.

Consent

We may ask for your consent for certain activities, such as marketing communications, cookies, tracking technologies or specific uses of health information where consent is appropriate.

Legitimate interests

We may use your information where it is necessary for our legitimate business interests, provided your rights and interests do not override those interests. This may include responding to enquiries, improving our services, managing communications, preventing fraud, and understanding how our website is used.

Legal obligation

We may process your information where we are required to do so by law, regulation, professional standards, tax rules, safeguarding obligations or healthcare record-keeping requirements.

Vital interests

In rare situations, we may process information where it is necessary to protect someone’s life or safety.

6. Health information and special category data

Health information is classed as special category data under UK data protection law.

We may process health-related information where it is necessary to provide physiotherapy assessment, treatment, clinical advice, patient care, record keeping, safeguarding, or other healthcare-related services.

We take extra care when handling health information and only use it where we have a valid lawful basis and a special category condition under data protection law.

We do not use health information for advertising targeting in a way that identifies your medical condition.

7. Appointment booking and Amelia booking system

Our website may use an online booking system, including Amelia or similar booking tools, to help users book appointments.

When you book an appointment online, the booking system may collect details such as your name, phone number, email address, selected service, preferred clinic, appointment date and time, and any information you choose to provide.

Please do not include unnecessary sensitive medical information in general website forms unless the form specifically asks for information needed for clinical care.

8. Phone, WhatsApp and email communication

If you contact us by phone, WhatsApp or email, we may use the information you provide to respond to your enquiry, manage your appointment, follow up with you, or provide service-related communication.

Please be aware that WhatsApp and email may not always be appropriate for sharing detailed medical information. If clinical information is required, we may ask you to provide it through a more appropriate process.

9. Marketing communications

We may send marketing communications about our services, offers, vouchers, clinic updates or health-related content where we are allowed to do so.

You can opt out of marketing communications at any time by following the unsubscribe instructions in our messages or contacting us directly.

We will not sell your personal information to third parties.

10. Online advertising and tracking

We may use advertising platforms such as Meta, Facebook, Instagram and Google to promote our services and understand the performance of our ads.

Our website may use tracking technologies such as pixels, tags or cookies to measure actions such as page views, button clicks, appointment enquiries, phone clicks or contact actions.

Because we provide healthcare-related services, we aim to avoid sending sensitive health information to advertising platforms. We use simple, general event tracking where possible, such as:

  • Page views

  • Contact actions

  • Appointment button clicks

We do not intentionally send medical conditions, treatment notes, diagnosis information or detailed health form content to advertising platforms.

11. Cookies

Our website may use cookies and similar technologies to:

  • Make the website work properly

  • Improve website performance

  • Understand how visitors use the website

  • Measure advertising performance

  • Remember preferences

  • Improve user experience

Some cookies are essential for the website to work. Other cookies, such as analytics and advertising cookies, may require your consent.

You can manage or withdraw your cookie preferences through our cookie banner or your browser settings.

For more details, please see our Cookie Policy, if available.

12. Who we share information with

We may share personal information with trusted third parties where necessary for our services, business operations or legal obligations.

These may include:

  • Booking system providers

  • Website hosting providers

  • IT support providers

  • Email and communication providers

  • Payment processors

  • Analytics providers

  • Advertising platforms

  • Professional advisers

  • Regulatory or legal authorities, where required

  • Healthcare professionals or referral partners, where appropriate and lawful

We only share information where necessary and we expect service providers to protect personal data appropriately.

13. International transfers

Some of the technology providers we use may process data outside the UK.

Where personal data is transferred internationally, we aim to ensure appropriate safeguards are in place, such as recognised transfer mechanisms or contractual protections required by data protection law.

14. How long we keep your information

We keep personal information only for as long as necessary for the purposes described in this Privacy Policy.

Retention periods may vary depending on the type of information and the reason we hold it.

For example:

  • Website enquiry data may be kept for a reasonable period to manage enquiries and follow-ups.

  • Booking and administrative records may be kept for business, accounting and legal purposes.

  • Clinical records may be kept for the period required by legal, professional, insurance or regulatory requirements.

  • Marketing data is kept until you unsubscribe or ask us to stop contacting you, unless we have another lawful reason to retain it.

When information is no longer needed, we will delete it, anonymise it or securely archive it.

15. How we protect your information

We use appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

These measures may include:

  • Access controls

  • Password protection

  • Secure website technology

  • Limited access to patient information

  • Staff confidentiality obligations

  • Secure record keeping

  • Regular review of systems and processes

No online system can be guaranteed to be completely secure, but we take reasonable steps to protect your information.

16. Your data protection rights

Under UK data protection law, you may have the following rights:

  • The right to access your personal information

  • The right to correct inaccurate or incomplete information

  • The right to request deletion of your information in certain circumstances

  • The right to request restriction of processing

  • The right to object to processing

  • The right to data portability in certain circumstances

  • The right to withdraw consent where processing is based on consent

  • The right to complain to the UK Information Commissioner’s Office

To exercise your rights, please contact us using the details in this policy.

We may need to verify your identity before responding to a request.

17. Children’s information

Our services may sometimes involve children or young people. Where we collect information about a child, we will process it carefully and only where appropriate.

Where required, we may ask for consent or involvement from a parent, guardian or person with parental responsibility.

18. Links to other websites

Our website may contain links to third-party websites, platforms or booking tools.

We are not responsible for the privacy practices of third-party websites. You should read their privacy policies before providing personal information.

19. Complaints

If you have a concern about how we use your personal information, please contact us first so we can try to resolve the issue.

You can contact us at:

Email: info@physioexperts.co.uk
Phone: +44 330 133 2125

You also have the right to complain to the UK Information Commissioner’s Office.

20. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, website, legal requirements or business operations.

The latest version will be published on this page with the updated date shown at the top.

21. Contact us

If you have any questions about this Privacy Policy or how we use your personal information, please contact:

Physio Experts Clinics
Website: www.physioexperts.co.uk
Email: info@physioexperts.co.uk
Phone: +44 330 133 2125
WhatsApp: +44 747 040 7704